Rekorderlig

FLAVOUR MADE PHYSICAL

Flavour existed. Meaning didn’t.

Taste became tangible.

Rekorderlig Botanicals became Rekorder-Land —
a surreal world inspired by Sweden, pushed beyond nature.

Floating peach and basil.
Rhubarb waterfalls.
Mint clouds.

Nature behaving unnaturally.

A brand world across film, OOH, packaging, digital, experience, shelf.

Not a campaign.
A place to enter.

A world called Rekorderlig.

A work by Philipp Sens