←︎ ALL WORKPROJECT 11 / 16
Three Sixty Vodka
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THE IDEA ↘︎
PRESENCE OVER HERITAGE
Premium spirits lean on provenance.
Three Sixty had none.
Good.
We made the absence the position.
Monochrome.
Hard-cut precision.
Glass like diamond.
Sound like countdown.
Every element reinforced the same attitude.
Confident.
Controlled.
Immediate.
No borrowed history.
No nostalgia.
A brand behaving like it had already arrived.
Pure presence.
